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The EMEA Cloud Climbers – 2017

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Hot Topics, in association with F5 Networks, has identified the Top 50 organisations in EMEA harnessing the cloud for innovation and success.

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    The Top 50 EMEA Cloud Climbers is the first study of its kind explicitly dedicated to cloud computing’s transformational business impact.

    The list features 50 companies from a wide range of industries, each assessed for excellence in strategic cohesion, market impact, operational performance and overall value.

    The retail sector secured the most top 50 slots (12%), followed by financial services (8%), automotive (6%), sport (6%) and transport/logistics (4%). Marquee names in the report include Spotify (for continually evolving and optimising its massive music streaming service), Mercedes F1 (cloud-fuelled performance analytics) and Airbus (cloud and machine learning to store and process several hundred terabytes of satellite imagery annually).

    Europe’s leading public-private cloud partnership – the Helix Nebula Initiative – is another notable inclusion and indicative of the technology’s immense reach and influence. A unique partnership between IT providers and Europe’s top research centers (CERN, EMBL, ESA and PIC), the collective’s headline-grabbing work includes aiding the search for the Higgs Boson “God Particle”.

    All organizations were subjected to a rigorous assessment process conducted by an eminent judging panel comprising David Linthicum (Cloud Technology Partners SVP and recently crowned world #1 cloud influencer), Mu Kenny Li (Cloud Spectator CEO), Rene Buest (Arago GMBH Directory of Technology) and Roy Illsley (Ovum Principal Analyst).

    “I was highly impressed by the amount of innovation in EMEA. The region is no longer trailing the US, but is equal to, and in some cases, accelerating the use of cloud computing,” said David Linthicum, SVP, Cloud Technology Partners. “Cloud technology is disruptive to the market, and innovative companies are quickly learning that they can automate faster and change as business demands. It is encouraging that EMEA businesses are now leveraging cloud computing strategically and not just for tactical cost savings.”

    The report comes at a time of significant cloud uptake. According to IDC, at least half of IT spending will be cloud-based by 2018, reaching 60% of all IT infrastructure, and 60–70% of all software, services, and technology spending by 2020.

    “As more enterprises begin to recognize the benefits of cloud computing, we are seeing a significant shift to multi-cloud and hybrid cloud strategies,” said Mu Kenny Li, CEO, Cloud Spectator. “The Cloud Climbers report clearly shows that EMEA is able and willing to take full advantage of those benefits. From industry leaders to growing start-ups, we believe that companies throughout the region will continue to adopt cloud in their effort to expand and innovate”.

    Shallu Behar-Sheehan, Senior Director, F5 Networks, said:

    “The Cloud Climbers Report proves that with the right approach and a comprehensive multi-cloud solution, organizations will drive innovation and add significant customer value. An effective cloud architecture strategy increases business agility and provides flexibility to scale based on shifting hardware, software and on-demand requirements. Meanwhile, application control, access, and security ensure optimal service performance, availability and security.”

    Additional Resources

    First National Bank’s SaaS cloud-based services drives market value (South Africa)

    BioCatch’s cloud architecture completes a risk score calculation in less than 500 milliseconds (Israel)

    Check-out Ocado’s SaaS retail success (UK)

    Read how FlixBus drives better bus travel via the cloud (Germany)

    EMEA region recognized as cloud innovation hub

    Multi-Cloud: Unleashing Innovation in the App