$500M pipelines, 12 acquisitions, & why your mind matters

Your Mind Matters in the Age of AI

Joining Fiona in this episode: Christine Bartlett, CMO, Hack The Box

In an industry currently overwhelmed by AI tools, automated workflows, and endless growth hacks, what actually separates good marketing leaders from great ones?

In this episode of The C-Suite Spot: Signals and Stories, host Fiona Jensen sits down with Christine Bartlett, CMO at Hack The Box and named one of 2024’s top 50 CMOs to watch. Drawing from over 12 years at the intersection of tech and cybersecurity, including driving a $500M+ pipeline at Cisco and steering marketing functions through 12+ major acquisitions, Christine brings an off-script masterclass in modern B2B leadership.

Together, they unpack her most crucial market signal for the AI era: "Your Mind Matters." Christine shares why human curiosity, personal experience, and deep craftsmanship remain far more essential than automation alone, and how leaders can stand firm in the boardroom without getting bogged down in low-impact tactics.

"Just because you're using AI doesn't mean you don't have to be an expert at your craft. Your mind matters because you bring something unique to the table that nobody else has." — Christine Bartlett, CMO at Hack The Box

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Run time 34 minutes

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