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CMO 2.0 

Redefining the B2B CMO

HotTopics proudly launches CMO 2.0—a dedicated space within our global C-suite community for CMOs redefining B2B marketing and navigating its evolving demands.

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The Modern CMO

 

The role of the B2B Chief Marketing Officer (CMO) has transformed dramatically in recent years.

 

Gone are the days when CMOs were solely focused on brand stewardship and demand generation. Today’s B2B CMOs are at the forefront of business innovation, embracing responsibilities that include data-driven decision-making, digital transformation, customer experience design, and even revenue accountability.

 

Modern CMOs must blend creative vision with operational precision, leveraging advanced tools like generative AI and predictive analytics to drive results. They are cross-functional leaders, shaping strategy and steering their organisations through a rapidly changing business landscape.

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CISO | CIO | CDO - Digital | CDO - Data

The leadership accountability gap: Who owns AI readiness?

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Calendar_whiteCalendar_pink_purple 12 Aug 2026

CIO | CISO | CDO - Data

The decision advantage: What happens when organisations see more?

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Calendar_whiteCalendar_pink_purple 18 Aug 2026

CMO

HotTopics Global B2B CMO 100 Celebration

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Calendar_whiteCalendar_pink_purple 1 Sep 2026

CMO

HotTopics Future B2B CMO 100 Celebration

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Calendar_whiteCalendar_pink_purple 2 Sep 2026

CIO | CISO

AI agents at scale: Where value and governance meet

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Calendar_whiteCalendar_pink_purple 3 Sep 2026

CIO | CISO | CDO - Digital

Security at machine speed: Where does the human sit?

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Calendar_whiteCalendar_pink_purple 8 Sep 2026

CIO

HotTopics Future CIO 100 Celebration

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Calendar_whiteCalendar_pink_purple 10 Sep 2026

CIO | CISO | CDO - Digital

Security’s existential threat: Pragmatic defence through frontier and zero-day risk

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Calendar_whiteCalendar_pink_purple 10 Sep 2026

CIO | CISO

The ultimate trade-off? Balancing trust, risk, and growth in 2026

Location_whiteLocation_pink_purple London

Calendar_whiteCalendar_pink_purple 15 Sep 2026

CIO

HotTopics Global CIO 100 Celebration

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Calendar_whiteCalendar_pink_purple 15 Sep 2026

CIO | CISO | CDO - Digital

When AI rewrites the organisation, who owns the software?

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Calendar_whiteCalendar_pink_purple 16 Sep 2026

CIO

The tech leader’s next directive: Service excellence

Location_whiteLocation_pink_purple London

Calendar_whiteCalendar_pink_purple 24 Sep 2026

CIO | CISO | CDO - Data

See, predict, respond: Building resilient supply chains in an era of constant disruption

Location_whiteLocation_pink_purple London

Calendar_whiteCalendar_pink_purple 29 Sep 2026

CISO

Future CISO 100 celebration: Are you ready for the C-Suite?

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Calendar_whiteCalendar_pink_purple 1 Oct 2026

CIO | CISO | CDO - Digital

AI’s paradox: Innovation or governance

Location_whiteLocation_pink_purple Germany

Calendar_whiteCalendar_pink_purple 6 Oct 2026

CDO - Data

HotTopics Global CDO 100 Celebration

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Calendar_whiteCalendar_pink_purple 7 Oct 2026

CISO

CISO 100 celebration: Keeping up with external threats, internal expectations

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Calendar_whiteCalendar_pink_purple 8 Oct 2026

CIO | CISO

What technology leaders need before they trust recovery

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Calendar_whiteCalendar_pink_purple 13 Oct 2026

CIO | CISO | CDO - Digital

Agents and behavioural risk: You don’t know what you can’t see

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Calendar_whiteCalendar_pink_purple 13 Oct 2026

CIO | CISO | CDO - Digital | CDO - Data

HotTopics Studio Nashville

Location_whiteLocation_pink_purple Country Music Hall of Fame, Nashville

Calendar_whiteCalendar_pink_purple 26 Oct 2026

CIO | CISO | CDO - Digital

Securing agents in highly-regulated industries

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Calendar_whiteCalendar_pink_purple 5 Nov 2026

CIO | CISO | CDO - Digital

Managing the lifecycle of AI agents

Location_whiteLocation_pink_purple London

Calendar_whiteCalendar_pink_purple 12 Nov 2026

CIO | CISO | CDO - Digital | CDO - Data

HotTopics Studio Amsterdam

Location_whiteLocation_pink_purple Johan Cruijff Arena, Amsterdam

Calendar_whiteCalendar_pink_purple 19 Nov 2026

CMO

HotTopics Studio London (Marketing)

Location_whiteLocation_pink_purple BAFTA, London

Calendar_whiteCalendar_pink_purple 1 Dec 2026

CIO | CISO | CDO - Digital | CDO - Data

HotTopics Studio London

Location_whiteLocation_pink_purple BAFTA, London

Calendar_whiteCalendar_pink_purple 2 Dec 2026

CIO | CISO | CDO - Data | CDO - Digital

HotTopics Studio New York

Location_whiteLocation_pink_purple Carnegie Hall, New York

Calendar_whiteCalendar_pink_purple 3 Mar 2027

CMO

HotTopics Studio London (Marketing)

Location_whiteLocation_pink_purple Abbey Road Studios, London

Calendar_whiteCalendar_pink_purple 27 Apr 2027

CIO | CISO | CDO - Digital | CDO - Data

HotTopics Studio London

Location_whiteLocation_pink_purple Abbey Road Studios, London

Calendar_whiteCalendar_pink_purple 28 Apr 2027

CIO | CISO | CDO - Data | CDO - Digital

HotTopics Studio Sardinia

Location_whiteLocation_pink_purple Forte Village, Sardinia

Calendar_whiteCalendar_pink_purple 22 Jun 2027

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