The Future B2B CMO 100 Awards
Recognising excellence: celebrating the Top 100 Future B2B CMOs
Celebrating Top Future B2B CMOs
Welcome to the Global Future B2B CMO 100 Awards, a highly respected event acknowledging the top 100 aspiring Chief Marketing Officers propelling business-to-business marketing innovation and leadership forward. These awards commend the remarkable competencies, visionary strategy, and meaningful contributions of future B2B marketing leaders globally. They are at the helm of shaping modern marketing agendas, transforming commercial narratives, and securing competitive advantages in an increasingly digital commercial landscape.
Recognising excellence in marketing leadership
Navigate the esteemed ranks of the Future B2B CMO 100 Awards, an emblem of upcoming brilliance in the enterprise marketing domain. These awards spotlight those individuals poised to blaze trails in cultivating decisive marketing strategies and leading B2B marketing advancements. These torchbearers are set to reshape B2B marketing, driving innovation that adheres to future consumer behaviour modifications and market shifts.
How the Future B2B CMO 100 Awards influence the marketing landscape
Yearly, the Global Future B2B CMO 100 Awards establish the benchmark in enterprise marketing leadership. The honourees, elected by an independent committee of established industry executives, exemplify the best in the field, underscoring the prominence of being included within the top 100 Future B2B CMOs.
Future B2B CMO 100 Awards 2025
Nominations open
Nominations are now open for the Future B2B CMO 100 Awards, recognising the visionary leaders shaping the future of marketing.
Nominate yourself or a peer by 1st March 2025
Future B2B CMO 100 judges
Ruth Rowan
CMO, Avanade
Tricia Stinton
CMO, Cloud & Infrastructure Services, Capgemini
Peter Stojanovic
Editor, HotTopics
Adenike Cosgrove
Proofpoint
Adenike Cosgrove
VP, Marketing EMEA
AJ Hererra
Cloudflare
AJ Hererra
VP Coporate Marketing
Alexis Oger
Dell Technologies
Alexis Oger
VP Marketing EMEA
Amit Sharma
Tata Communications
Amit Sharma
Global Head - Field Marketing, Demand Generation and Sponsorships
Amy Hamilton Kircos
Intel Corporation
Amy Hamilton Kircos
Director, Partner Ecosystem Strategy
Andres Ramirez
HPE
Andres Ramirez
Global Head of Field & Channel Marketing, HPE Aruba Networking
Andrew Soane
Thoughtworks
Andrew Soane
Global Head of Marketing for Service Lines, Emerging Technology and Partnerships
Anna Lewis
Databricks
Anna Lewis
VP EMEA Marketing
Ben Howell
Cisco
Ben Howell
VP, Global Brand Media
Betsy Rohtbart
IBM
Betsy Rohtbart
VP, Marketing, IBM.Com
Bill Dembinski
Equinix
Bill Dembinski
VP Corporate Marketing
Cal Dubresson
Workday
Cal Dubresson
SVP Global Field & Go to Market
Carrie Heath
Rimini Street
Carrie Heath
VP Marketing, EMEA
Carrie Maynard
GitLab
Carrie Maynard
VP Integrated Marketing
Catherine Dutton
Pegasystems
Catherine Dutton
VP Global Account Based Marketing & EMEA Marketing
Chitra Thankaswamy
Dell Technologies
Chitra Thankaswamy
SVP, North America & Latin America Field Marketing
Chris Owen
Thales
Chris Owen
Head of Worldwide Revenue Marketing & Marketing Operations
Chris Willman
Commvault
Chris Willman
Marketing Director
Christian Dotzauer
AMD
Christian Dotzauer
Director, Marketing EMEA
Claire Delalande
Red Hat
Claire Delalande
VP EMEA Marketing
Clay Helm
IBM
Clay Helm
VP, Brand Marketing & Communications, IBM Consulting
Deborah Duckham
Unisys
Deborah Duckham
Director, EMEA Field Marketing & Demand Generation, Strategy, Marketing & Communications
Dervla Keppler
NTT
Dervla Keppler
VP Marketing Western Europe
Emma Greene
Deltek
Emma Greene
VP Marketing
Eying Wee
Crowdstrike
Eying Wee
Marketing Director, Asia
Graham Wylie
ADP
Graham Wylie
VP of Marketing - International
Hannah Grap
Sitecore
Hannah Grap
VP, Coporate Marketing
Isobel Sita-Lumsden
TikTok
Isobel Sita-Lumsden
Head of B2B Marketing Europe
Jaime Mehra
Infoblox
Jaime Mehra
VP Corporate Marketing
Jennifer Donner Smith
Oracle
Jennifer Donner Smith
SVP, Corporate Marketing
Jerome Stewart
Dynatrace
Jerome Stewart
VP of Marketing
Jes Breslaw
Couchbase
Jes Breslaw
VP Global Field Marketing
Jette Gry
Orange Business Services
Jette Gry
Marketing Director, Europe
Jirina Yates
Alteryx
Jirina Yates
VP, Global Partner & EMEA Marketing
Jordana Sherman
Alight Solutions
Jordana Sherman
VP Marketing, Payroll & Proserv
Jos Cleare
Accenture
Jos Cleare
Former Marketing and Communications Lead, UKI
Julie Burton-Brown
Soldo
Julie Burton-Brown
Head of Revenue Marketing
Julie Murray
Pure Storage
Julie Murray
Marketing Director UKI
Karen Beaune
Snowflake
Karen Beaune
VP International Marketing
Kate Carey
Rapid7
Kate Carey
Marketing Director, EMEA
Kathleen Debondt
Veeam Software
Kathleen Debondt
VP Marketing EMEA
Kathryn Thomas
Box
Kathryn Thomas
Director EMEA Marketing
Kathy O'Donnell
Gong
Kathy O'Donnell
Senior Director, EMEA Marketing
Katie Williams
Vodafone Business
Katie Williams
Head of Marketing, Vodafone Business UK
Kholofelo Magagne
MTN
Kholofelo Magagne
Head of Marketing, MTN Business
Kirsten Cox
ServiceNow
Kirsten Cox
VP, EMEA Marketing
Kit Hains-Bornheimer
Verizon Business
Kit Hains-Bornheimer
Senior Director of Field Marketing for Global Enterprise
Kristin Owens
Check Point Software Technologies
Kristin Owens
VP, Corporate Marketing
Laura Fay
NVIDIA
Laura Fay
Vice President Enterprise Marketing, Corporate Communications, Global Events
Laura Hockley
NetApp
Laura Hockley
Senior Director, Head of EMEA & LATAM Marketing
Lisa Harrup Mieuli
Tenable
Lisa Harrup Mieuli
VP of Marketing
Lisa Hurd-Walker
Outsystems
Lisa Hurd-Walker
VP Brand & Corporate Marketing
Liz Smyth
Slack
Liz Smyth
VP Global Field Marketing
Lucy Greenway
CoreView
Lucy Greenway
Senior Director Global Field Marketing
Margarita Rojas
Asana
Margarita Rojas
Senior Director EMEA Marketing
Maria Jackson
Ingram Micro
Maria Jackson
Director of Marketing
Maya Price
SAP
Maya Price
VP, Head of Marketing EMEA North
Merinda Hillier
Tealium
Merinda Hillier
VP - Marketing
Michelle Vaughan
VMware
Michelle Vaughan
VP Americas Marketing
Mui Luc
Relativity
Mui Luc
EMEA Marketing Director
Nada Khan
Nutanix
Nada Khan
Regional Marketing Director, Emerging Markets
Namita Tiwari
Wipro
Namita Tiwari
Director & Global Head of CIS Marketing
Nerea Gandarias
8x8
Nerea Gandarias
VP Global Field & Channel Marketing, UK
Nieves Navarro
Cisco
Nieves Navarro
VP EMEA Marketing
Nimmi Bhalla
Virgin Media O2 Business
Nimmi Bhalla
Director of Business Marketing
Paola RodrÃguez Lozada
GlobalLogic
Paola RodrÃguez Lozada
Head of Marketing & Communications, LATAM
Patricia Santos Mestre
Microsoft
Patricia Santos Mestre
CMO, Portugal
Patrick Xhonneux
SAS
Patrick Xhonneux
SVP Marketing, EMEA & APAC
Paul Scarrott
LogicMonitor
Paul Scarrott
Director of Marketing EMEA
Peter Haase
LeanIX
Peter Haase
Head of EMEA Field Marketing
Preeti Saini
IFS
Preeti Saini
SVP, Global Marketing
Rachel Dye
VMware
Rachel Dye
UKI Marketing Director
Rachel Lockwood
AWS
Rachel Lockwood
Director, EMEA Marketing
Rachita Gupta
Open Networks for Digital Commerce
Rachita Gupta
Head & VP, Marketing
Raj Mehta
LTIMindtree
Raj Mehta
Marketing Head, Europe & Africa
Rashish Pandey
Fortinet
Rashish Pandey
VP Marketing Asia/ANZ
Reem Abeidoh
Reem Abeidoh
Senior Director, Global Enterprise Marketing
Regina O'Keeffe
HCLTech
Regina O'Keeffe
Head of Marketing for Europe & Africa
Rhiannon Prothero
Permutive
Rhiannon Prothero
SVP Marketing
Richard Phillips
Hitachi Vantara
Richard Phillips
Senior Director, EMEA Regional Marketing & Global Campaigns
Rob Wood
Rob Wood
Head of Enterprise Marketing, UKI Google Cloud
Ryan Nappi
Tanium
Ryan Nappi
Marketing Director for Northern Europe
Saima Rashid
6sense
Saima Rashid
SVP Marketing & Revenue Analytics
Sandra Gramlich
Trellix
Sandra Gramlich
Marketing Director & Head of Marketing EMEA
Sara Aiello
Trellix
Sara Aiello
VP Corporate Marketing
Sarah Green
Zendesk
Sarah Green
VP Marketing EMEA
Scott Hogrefe
Netskope
Scott Hogrefe
VP Corporate Marketing & Communications
Shikha Saxena
Globant
Shikha Saxena
Head of Marketing UKI
Stacie Sloane
Darktrace
Stacie Sloane
VP, Global Growth Marketing
Sumi Shukla
Riverbed Technology
Sumi Shukla
VP Global Demand
Suvish Viswanathan
Zoho Corporation
Suvish Viswanathan
Head of Marketing, UK & Europe
Tina Morwani
Snow Software
Tina Morwani
Director, Global Campaigns
Todd Shimizu
Cisco
Todd Shimizu
VP Global Digital Marketing, Media & MOPS
Tom Gavin
Coupa Software
Tom Gavin
SVP Corporate Marketing
Tulin Green
Confluent
Tulin Green
Senior Director, EMEA Marketing
Utkarsh Srivastav
L&T Technology Services
Utkarsh Srivastav
Senior Director - Brand, Social & Digital Marketing
Vikrant Gaikwad
Tata Consultancy Services
Vikrant Gaikwad
Global Head of Industry Marketing
Viriginie Dupin
Mirakl
Viriginie Dupin
VP, Marketing EMEA & SEA
Winfried Schultz
Teradata
Winfried Schultz
VP EMEA Marketing
Zsuzsanna Blau
Nokia
Zsuzsanna Blau
Global Head of Digital Demand & Campaign Management, Nokia Software / Enterprise