As the chief product officer Adam Tiberi is responsible for driving innovation, defining the vision, strategy and delivery of the products and services that support Western Union BusinessSolutions (WUBS) customers across 31 countries. Adam leads a global team of product managers, business project managers and business analysts that drive the implementation of the strategy and support GTM activities.
Tiberi has lived and worked in four countries for global companies in the IT and financial services industries. He was responsible for the successful design, build and launch in 14 countries of Western Union’s cloud based B2B cross border payments platform, WU EDGE. During his time living in Asia he successfully implemented and launched Travelex’s business payments division in Japan working hand in hand with Japan’s largest e-commerce company, Rakuten, to provide foreign exchange and international payments services to their 70k+ corporate and 4M+ retail banking customers.