Emerging technologies are already changing how different functions operate. How is the CMO evolving? Sarah Speake, global CMO, discusses.
This story is part of The Business of Innovation, a series brought to you by Oracle Cloud.
As well as allowing the CMO to utilize data far more effectively, reaching more customers, for longer, emerging technologies are also affecting a CMO's relationships.
Emerging technologies are already changing how different functions operate. How is the CMO evolving? Sarah Speake, global CMO, discusses.
This story is part of The Business of Innovation, a series brought to you by Oracle Cloud.